Senior Secondary School Well organized and Detailed Lesson Download Marketing Notes for SSS1/Year 10 Third term in PDF/DOC/Microsoft Word Document Format – Edudelight Store
First Term Senior Secondary School 1 (SS1/Year 10) Marketing Scheme of work with Lesson Notes Content
SCHEME OF WORK 3RD TERM LESSON NOTE
| WEEKS | TOPICS | Learning Objectives: By the end of the lessons, students should be able to: |
| 1 | Revision of last term’s work / Welcome Test – Marketing Planning process | Depict marketing planning process, name and explain the key elements for marketing planning, analyse the importance of marketing planning |
| 2 | Marketing research | Elaborate the term marketing research, justify the reasons for marketing research, discuss the information required for planning |
| 3 | Pricing | Examine the purpose of pricing , evaluate the various pricing strategies |
| 4 | Price determinant | Outline and discuss various price determinant factors |
| 5 | Advertising | Demonstrate the act of advertising, Justify the roles, functions of advertising |
| 6 | Advertising media | Explain the terms advertising media, identify various advertising media, discuss the advantages and disadvantages of advertising media |
| 7 | Mid Term Test | Mid-term break / Open day |
| 8 | Promotion | Elicit the term promotion, examine various forms of promotion |
| 9 | Functions of promotion and merchandising | Analyse the functions of promotion, unfold the term merchandising, point out features of merchandising- packaging, branding, and labelling ) |
| 10 | Continuous and function of merchandising | Write the condition for merchandising, explicate the functions of merchandising, evaluate scrambled merchandising |
| 11 | Revisions | Revisions \ Final Examination |
| 12-13 | Examination | Final Examination |
SSS1 Third Term Marketing Lesson Note – Edudelight Store
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