Senior Secondary School Comprehensive Lesson Download Marketing Notes for SSS1/Year 10 Second term in PDF/DOC/Microsoft Word Document Format – Edudelight Store
Second Term Senior Secondary School 1 (SS1/Year 10) Marketing Scheme of work with Lesson Notes Content
| WEEKS | TOPICS | LEARNING OBJECTIVES: At the end of the lesson the students should be able to: |
| 1 | Welcome test / market | Meaning of market , types, importance, differences between consumer market and organizational market |
| 2 | Characteristics of consumer market | State and explain characteristics of consumer market, differences between consumer market and capital market |
| 3 | Types of organisational market | Explain organizational market , state and explain types of organizational market |
| 4 | Consumer and organizational behaviour | Meaning of consumer behaviour |
| 5 | Consumer decision process | Meaning of consumer decision process, state and explain the stages |
| 6 | Organisational buying behaviour | Meaning, factors that influences organisational buying behaviour |
| 7 | MID TERM BREAK | Midterm- Test |
| 8 | Organisational buying behaviour ( continued) | Discuss internal factors that influence organisational buying behaviour |
| 9 | Organisational factors | Influence on interpersonal and individual factors or organisational behaviour |
| 10 | Revision | Revision |
| 11 | Revision | Revision |
| 12 | Examination | Examination |
| 13 | Examination | Examination |
| 14 | Examination | Examination |
SSS1 Second Term Marketing Lesson Note – Edudelight Store
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